Scaling an award-winning greentech company

The Spanish company ABORA designs and manufactures the most efficient hybrid solar panels in the market. Following a first phase during which we mapped their services, we are now supporting the marketing and communication team to define an integrated scale-up strategy for entering the French market.

Our approach

– Market research (desktop research & interviews)
– User research (desktop research & interviews)
– Co-design workshops with the ABORA team (brand model, value proposition, competitors and message map)

Outcome

Marketing and communication strategy for the French market

ClientAboraServiceScape-upYearongoingLinkabora-solar.com

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